Adnews

Cirque du Soleil sends more work to KWT

Disney, Corus begin Star Wars campaign

AutoTrader hires Doug&Partners

Hershey readies Reese Peanut Butter Cup movie


Go Auto hires The Round Agency

. Edmonton-based automobile dealership chain Go Auto has retained The Round Agency of Toronto as its marketing agency. The agency will develop the brand's first ad campaign. Read more.


Keurig readies retail promotion in Toronto

. Coffee company Keurig is preparing a holiday season promotion in Toronto consisting of a temporary retail location called "The Keurig Boutique." Read more.


Air Canada releases new mobile app

. Air Canada of Montreal has released a new mobile application intended to be faster and more reliable. The app is available for Android and Apple devices. Read more.


The Shoe Company introduces new loyalty program

. Toronto-based footwear retail chain The Shoe Company has debuted a new loyalty program called Shoe VIP. It replaces the chain's previous Shoe Lovers Rewards program. Read more.


Global TV begins Thank A Nurse campaign

. Global TV has begun a campaign called "Thank A Nurse" to promote a new drama series called Nurses. The national campaign is intended to recognize the work of nurses. Read more.


Walter Craft Caesar conducts holiday campaign

. Brutus Beverages of Toronto has begun a holiday season campaign promoting its Walter Craft Caesar beverage mix and a limited-time product called the Holiday Caesar mix. Read more.


Secret sponsors Women's Hockey Showcase

. Procter & Gamble has signed a sponsorship agreement with the Professional Women's Hockey Player's Association in the name of its Secret Deodorant brand. Read more.


Ketchum adds three

. Ketchum Canada of Toronto has appointed Lorna Freeman to the position of vice-president. She was most recently an account director and a senior consultant at Proof. Read more.


Tim Hortons releases For Canada commercial

. Tim Hortons has released a new commercial called "For Canada" promoting its coffee. The 60-second ad was filmed at Tim Hortons locations in 22 Canadian cities. Read more.


Boston Pizza begins Christmas Pizza promotion

. Boston Pizza Canada has begun a holiday season promotion in support of a limited-time menu item called the Christmas Pizza. Read more.


Sobeys begins Let it Snow campaign

. Grocery store chain Sobeys has released a new holiday season television commercial called "Let it Snow." The national campaign will run until Dec. 26. Read more.


Lego hires Golin for North American PR

. Toy company The Lego Group has retained Golin of New York to handle public relations for the United States, Canada and Latin America. Read more.


Hudson's Bay breaks holiday campaign

. Department store chain Hudson's Bay has begun a holiday season campaign called called "We're Here for the Moments." It includes television and cinema advertising. Read more.


Vachon conducts snack cake promotion

. Snack food company Bimbo Canada has begun a promotion in Quebec for its Vachon brand. The promotion takes the form of a search for "the best" Vachon snack cake. Read more.


Hollywood Suite readies VR zombie promotion

. Toronto-based specialty television company Hollywood Suite is preparing a virtual reality promotion called "Night of the Living Dead VR." Read more.


Belcher joins Vibrant

. Vibrant of Montreal has appointed Craig Belcher to the position of head of client solutions. He will be based at the firm's Toronto office. Read more.


We Are Social expands into Canada

. United Kingdom-based social media agency We Are Social has expanded its operations into Canada by opening an office in Toronto. Read more.


Montreal health care organization hires Braque

. Montreal-based health care and social services organization CIUSSS du Nord-de-l'Ile-de-Montreal has retained Braque of Montreal as its communications agency. Read more.


Avocados From Mexico begins new campaign

. Avocados From Mexico has begun a new advertising campaign in Ontario. The campaign, developed by Sopexa Canada, consists of television and print executions. Read more.


Onlia conducts launch campaign

. Insurance company Onlia has begun a new campaign to support the launch of the brand in Canada. It was developed by DDB Canada. Read more.