STM hires Publicis

National forms new holding company

Loblaw to merge loyalty programs

Junction Craft Brewing hires OverCat

Foodora begins Canucks contest

. Foodora has begun a contest promotion in collaboration with the Vancouver Canucks hockey team. The winner will receive a delivery from Canucks mascot Fin. Read more.

Cervelo hires Juliet

. Toronto-based bicycle manufacturer Cervelo has retained Juliet of Toronto to handle creative for upcoming product launches as well as to develop a marketing strategy. Read more.

CAA gains naming rights to Powerade Centre

. Realstar Group has signed a 10-year agreement with the Canadian Automobile Association of South Central Ontario for the naming rights to the Powerade Centre in Brampton. Read more.

McCann Worldgroup adds two

. McCann Worldgroup Canada of Toronto has appointed Allison Humphries to the position of vice-president of strategy. She will lead digital strategy. Read more.

Cyberimpact adds one, promotes one

. Montreal-based email marketing company Cyberimpact has recently added one new staff member and promoted another. Christian Paul has joined the firm as a content creator. Read more.

Chatime hires Co-op

. Tea company Chatime has retained Co-op of Toronto as its Ontario communications agency of record. The assignment includes advertising, content production and public relations. Read more.

Neezo Studios names NKPR agency of record

. Neezo Studios of Mississauga has retained NKPR of Toronto as its public relations agency of record. The firm specializes in 3D animation and virtual reality development. Read more.

A&C gains two clients

. A&C recently gained two new accounts in the financial technology sector. The new clients are Financeit, a point-of-sale financing provider, and Stack, an app developer. Read more.

Dricore begins consumer campaign

. Dricore, a producer of subfloor products based in Mississauga, has begun a new North American consumer campaign. It was developed by Clever Samurai of Toronto. Read more.

BMO readies social media chatbots

. BMO is preparing to launch two online chatbots which will provide answers to consumer questions via Facebook Messenger and Twitter. Read more.

Tim Hortons begins Coffee With Neighbours promotion

. Tim Hortons has begun a promotion called "Coffee With Neighbours" which encourages consumers to better get to know a neighbour by having a cup of coffee with them. Read more.

Testicular Cancer Canada conducts awareness campaign

. Testicular Cancer Canada has begun a new awareness campaign timed to coincide with Cancer Awareness Month in April. The initiative was developed by Giants & Gentlemen. Read more.

Agropur breaks national campaign

. Quebec dairy company Agropur as begun a new national advertising campaign developed by Lg2 of Montreal. The effort consists of a 30-second animated television commercial. Read more.

Nutribar begins giveaway promotion

. Toronto-based Nutribar Canada is conducting a promotion to coincide with Nutrition Month in March. During the promotion, the company will give away meal replacement bars. Read more.

Ethnicity adds two

. Toronto-based Ethnicity Multicultural Marketing & Advertising has appointed Edward Der to the position of head of research and insights. Read more.

Kijiji breaks Shake it Up campaign

. Toronto-based classified advertising website Kijiji Canada has begun a new national advertising campaign called "Shake it Up." The campaign was developed by CloudRaker. Read more.

Kraft Heinz conducts salad dressing campaign

. Kraft Heinz has begun a new advertising campaign promoting its Rene's Gourmet Dressings line of salad dressings. The campaign, called "Proud to Expire," was developed by Taxi. Read more.

Canadian Down Syndrome Society begins campaign

. The Canadian Down Syndrome Society has begun a new awareness campaign timed to coincide with World Down Syndrome Awareness Day on March 21. Read more.

THP expands into United States

. Toronto-based content and social media marketing agency THP has expanded into the United States with the opening of a New York office. Read more.

Lalletti joins Kijiji

. Toronto-based Kijiji Canada has appointed Veronica Lalletti to the position of senior national account executive for display advertising. Read more.