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Cirque du Soleil sends more work to KWT

Disney, Corus begin Star Wars campaign

AutoTrader hires Doug&Partners

Hershey readies Reese Peanut Butter Cup movie


Dairy Farmers of Canada, Cineplex Media begin butter promotion

. Dairy Farmers of Canada has begun a joint initiative with Cineplex Media to promote the use of butter on popcorn. The promotion will run for on year. Read more.


Ronald McDonald House conducts thank you card promotion

. Ronald McDonald House Charities of Canada recently conducted a one-day initiative during which consumers at McDonald's restaurants received handwritten thank-you cards. Read more.


Lego begins Apollo 11 promotion

. Lego has begun an international promotion timed to coincide with the 50th anniversary of the Apollo 11 Moon landing that encourages children to take an interest in space. Read more.


Ontario Science Centre readies Apollo 11 event

. The Ontario Science Centre in Toronto will conduct a promotional event on July 20 to commemorate the 50th anniversary of the Apollo 11 Moon landing. Read more.


Ontario Nurses' Association begins Care Now campaign

. The Ontario Nurses' Association has begun a public awareness campaign called "Care Now" that focuses on the work performed by nurses in the field of long-term medical care. Read more.


7-Eleven Canada readies chicken wing contest

. Vancouver-based convenience store chain 7-Eleven Canada will conduct a promotion from July 15 to 29 to coincide with National Wing Weekend. Read more.


TekSavvy expands television service in Ontario

. Internet service provider TekSavvy Solutions has launched its TekSavvy TV service in Ontario. It offers 115 high definition channels. Read more.


Aimia adds two board members

. Montreal-based loyalty program operator Aimia has added two new independent members to its board of directors: Dieter Jentsch and Frederick Mifflin. Read more.


Polar Bears International conducts Arctic Sea Ice Day promotion

. Polar Bears International will conduct a promotion on July 15 called "Arctic Sea Ice Day" intended to raise public awareness of the importance of reduced sea ice. Read more.


Tim Hortons readies Special Olympics promotion

. Tim Hortons will conduct a promotion in association with Special Olympics Canada on July 20. On that day, the chain will introduce for a limited time a Special Olympics donut. Read more.


Nestle begins Healthier Kids initiative

. Nestle Canada has begun a two-year initiative in association with Foods Banks Canada called "Nestle for Healthier Kids." Read more.


Freckle signs data agreement with Neustar

. Toronto-based Internet technology company Freckle has signed an agreement with Neustar, a company specializing in marketing analytics and information services. Read more.


President's Choice conducts macaroni and cheese promotion

. Loblaw Companies has begun a promotion for its President's Choice brand timed to coincide with "National Mac and Cheese Day" on July 14. Read more.


GoodLife Fitness sponsors Winnipeg Blue Bombers

. Fitness chain GoodLife Fitness has signed a sponsorship agreement with the Winnipeg Blue Bombers football team for a term of three years. Read more.


LendingArch signs promotional deal with Air Miles

. LendingArch, an online service that compares rates on financial products, has signed an agreement with loyalty program Air Miles. Read more.


Cora signs breakfast deal with WestJet

. Restaurant company Cora Franchises has signed an agreement with airline WestJet by which it will provide breakfast to consumers on morning flights. Read more.


General Mills begins Pizza Pops campaign

. General Mills has begun a new advertising campaign for its Pizza Pops frozen food line called "What a Time to Be Weird," developed by Cossette of Toronto. Read more.


JennAir breaks Bound By Nothing campaign

. JennAir Canada has begun a new brand campaign called "Bound By Nothing." The initiative is intended to promote the brand's new line of kitchen appliances. Read more.


Neighbourhood Agency opens in Toronto

. A new marketing agency called The Neighbourhood Agency has launched in Toronto. The firm consists of 15 independent communications professionals operating nationally. Read more.


Spectrum Therapeutics joins CMHA program

. Medical cannabis company Spectrum Therapeutics has begun an educational initiative in collaboration with the Canadian Mental Health Association. Read more.