Adnews

Cirque du Soleil sends more work to KWT

Disney, Corus begin Star Wars campaign

AutoTrader hires Doug&Partners

Hershey readies Reese Peanut Butter Cup movie


New ownership at Jan Kelley

. Jan Kelley, a marketing agency based in Burlington, ON, has changed ownership. The firm is now owned by a group of its employees. Read more.


Nissan conducts Glow Guards campaign

. Automaker Nissan Canada has begun a Halloween-themed promotion called "Glow Guards." It was developed by Juniper Park TBWA of Toronto. Read more.


McConellogue joins GumGum

. GumGum has appointed Joseph McConellogue to the position of regional vice-president for the midwestern US and Canada. Read more.


Touchwood PR hires Lung

. Touchwood PR of Toronto has appointed Judy Lung to the newly-created position of vice-president of communications and marketing. Read more.


Curate Mobile adds two

. Curate Mobile has has appointed Chris Sharpe to the position of vice-president of marketing solutions. Leah Jenkins has joined the company as manager of measurement and insights. Read more.


WestJet breaks new campaign

. Calgary-based WestJet has begun a new national advertising campaign called "We Treat People Like People" that focuses on the airline's customer service. Read more.


Hyundai begins hockey-themed campaign

. Hyundai Auto Canada has begun a new campaign called "Made for Those that Drive Hockey" in support of its line of sport utility vehicles. Read more.


Harbinger adds four accounts

. Toronto-based Harbinger has recently gained three new accounts. The California Strawberry Commission has retained the firm as its Canadian PR agency of record. Read more.


McDonald's conducts See-Thru promotion in Toronto

. McDonald's Canada conducted a promotion in Toronto on Oct. 18 called "The See-Thru McDonald's." The initiative consisted of a temporary installation at Yonge-Dundas Square. Read more.


Heroux joins Stingray

. Montreal-based music and video distribution company Stingray Digital Group has appointed Valerie Heroux to the position of vice-president of content acquisition and programming. Read more.


Tourism Eastern Townships begins ski promotion

. Tourism Eastern Townships has begun a promotion intended to attract skiers to the Eastern Townships region of Quebec. The initiative is called "L'Est Go." Read more.


Insurance Bureau of Canada conducts Great BC Shakeout

. The Insurance Bureau of Canada and the BC Earthquake Alliance conducted a promotion on Oct. 17 called the "Great BC Shakeout" to raise awareness of earthquake preparedness. Read more.


Supreme Cannabis debuts podcast

. Supreme Cannabis has begun an online promotion in the form of a podcast called "Session Garden." The show will be hosted by the company's chief advocacy officer John Fowler. Read more.


Spot Dog Walking, AARCS conduct joint promotion

. Spot Dog Walking and the Alberta Animal Rescue Crew Society conducted a joint promotion in Calgary on Oct. 17 intended to encourage the adoption of rescue dogs. Read more.


Museum of Contemporary Art prepares Thinking Emoji campaign

. The Museum of Contemporary Art in Toronto will conduct a street promotion in that city on Oct. 19 featuring a statue of an emoji representing thinking. Read more.


Globe and Mail readies Designing Canada initiative

. The Globe and Mail will debut a new editorial feature called "Designing Canada" on Oct. 19 in association with Winnipeg-based furniture company EQ3. Read more.


Ontario Minor Hockey Association renews two sponsorships

. Sports equipment maker CCM has renewed its sponsorship of the Ontario Minor Hockey Association Goalie Assist Program. Read more.


Pitcher joins The Juggernaut

. Toronto-based The Juggernaut has hired Hillary Pitcher as an executive producer as part of the firm's expansion into content production. Read more.


American Express breaks small business campaign

. Credit card company American Express Canada has begun a marketing campaign in support of a new product called the Business Edge card aimed primarily at entrepreneurs. Read more.


Canadian Tire conducts Dragon's Den promotion

. Canadian Tire recently conducted a sponsorship promotion as part of its ongoing "We Do New" campaign. It was part of its sponsorship of television program Dragon's Den. Read more.