IHeartRadio begins video chat contest
August 5, 2020. IHeartRadio Canada has begun a contest called "IHeart to Heart." During the national promotion, consumers can enter a draw to win private video chats with participating musicians. Read more.
Canada Post conducts Small Business Tales of Triumph contest
August 5, 2020. Canada Post has begun a contest called "Small Business Tales of Triumph" intended to recognize small businesses that have adapted their operations to the COVID-19 pandemic. Read more.
Plus Guardian hires Apex PR
August 5, 2020. Face mask company Plus Guardian Canada has retained Apex PR of Toronto as its communications agency. The firm will work to raise awareness of the brand. Read more.
Turbo Images begins promotion thanking truck drivers
August 5, 2020. Turbo Images, a company specializing in fleet vehicle graphics, has begun an initiative intended to express thanks to truck drivers for their work during the pandemic. Read more.
Birks begins Love is Essential contest
August 4, 2020. Montreal-based jewellery chain Birks Group has begun a contest promotion called "Love is Essential," promoting its line of engagement rings. Read more.
Stella Artois readies Together Apart Street Art promotion
August 4, 2020. Beer brand Stella Artois has begun a promotion is collaboration with the Montreal-based Mural Festival. The initiative is part of a larger international promotion. Read more.
CCM Hockey signs promotional deal with Auston Matthews
August 4, 2020. Montreal-based sports equipment company CCM Hockey has signed a multi-year promotional agreement with professional hockey player Auston Matthews. Read more.
NordStar completes Torstar acquisition
August 4, 2020. NordStar has completed its acquisition of newspaper publisher Torstar. The company's properties include the Toronto Star among others. Read more.
COMMB participates in international promotion
August 3, 2020. The Canadian Out of Home Marketing and Measurement Bureau is participating in an international promotion called "Our Second Chance." Read more.
Onlia conducts Toronto beach promotion
August 3, 2020. Insurance company Onlia recently conducted a promotion intended to raise awareness of the need to maintain social distancing while visiting Toronto-area beaches. Read more.
Nextdoor sponsors Canadian Elite Basketball League
August 3, 2020. Social media service Nextdoor has signed a sponsorship agreement with the Canadian Elite Basketball League. According to the company, this is its first sponsorship deal in Canada. Read more.
New branding, new creative director at Wasserman
August 3, 2020. Wasserman has debuted a new brand identity to coincide with the agency's 25th anniversary. The firm has also promoted Bronwyn Mackay to the position of creative director. Read more.
Government of Quebec begins pandemic campaign
July 30, 2020. The Government of Quebec has begun a COVID-19 prevention campaign aimed at teens and young adults which seeks to inform that young people are "key vectors in the spread of the virus." Read more.
Nestle Canada signs NHL sponsorship
July 30, 2020. Nestle Canada has signed an agreement with the NHL through which the company's KitKat product will become the official chocolate of the league in Canada. Read more.
RTO 9 hires Alphabet
July 30, 2020. RTO 9, a regional tourism organization that works to promote travel to southeastern Ontario, has retained Ottawa-based Alphabet as its marketing agency of record. Read more.