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Skittles readies Last Minute Gift Shop

CTV debuts new online video streaming channels

Toys R Us begins new brand initiative

Mount Pleasant conducts Eternally Yours campaign


New president and CEO at MKTG Canada

. MKTG Canada of Toronto has appointed Michael Beckerman to the positions of president and chief executive officer. He will begin work on May 1. Read more.


Mary Brown's begins 50th anniversary promotion

. Fast food restaurant chain Mary Brown's Chicken & Taters has begun a national contest promotion called "Winner Winner Click'n Dinner" tied to its 50th anniversary. Read more.


Montreal conducts Impactful Reminder campaign

. The City of Montreal has begun a promotion called "Impactful Reminder" intended to raise awareness of the dangers of mobile phone use while driving. Read more.


Soil Conservation Council begins Soil Your Undies campaign

. The Soil Conservation Council of Canada has resumed its annual "Soil Your Undies" campaign for a third year. The initiative is intended to raise awareness of issues related to soil health. Read more.


Canadian Tire expands Triangle Rewards program

. Canadian Tire has expanded its Triangle Rewards loyalty program to include its Sports Experts subsidiary. Consumers will be able to collect Canadian Tire Money at participating locations. Read more.


Amica Senior Lifestyles breaks Perspectives campaign

. Toronto-based retirement home company Amica Senior Lifestyles has begun a brand campaign intended to alter consumer perceptions of the nature of life as a senior. Read more.


Ivanhoe Cambridge begins Heartmelt Hotel campaign

. Toronto-based real estate developer Ivanhoe Cambridge has begun a campaign called "Heartmelt Hotel." The promotion takes the form of an experiential installation. Read more.


Flap Canada launches Birdie campaign

. Toronto-based non-profit organization Flap Canada has begun a campaign intended to raise awareness of the issue of bird collisions with windows. Read more.


The Source sponsors TSN program Overdrive

. Electronics retailer The Source has signed an agreement with TSN to sponsor its sports talk television program Overdrive. The new live show will air weekdays on TSN4 and TSN2. Read more.


Energi PR hires Anand

. Somya Anand has joined Energi PR as a group account director. She was most recently an account director at SPPR. Prior to that, she was a senior consultant at Proof. Read more.


Catelli Foods begins Giving Feels Good campaign

. Catelli Foods of Montreal has begun a campaign called "Giving Feels Good" intended to raise awareness of the issue of food insecurity in Quebec. Read more.


Great Clips sponsors NHL

. Hair salon chain Great Clips has signed a multi-year sponsorship agreement with the Nationalal Hockey League and the Nation Hockey League Players' Association. Read more.


Osteopathie Quebec begins awareness campaign

. Osteopathie Quebec, a professional association of osteopaths in Quebec and Canada, has begun an awareness campaign called "A Hands-on Message." Read more.


TekSavvy TV launches in Toronto

. TekSavvy Solutions has launched its TekSavvy TV Internet television service in Toronto. The subscription-based service will be operated in association with Hastings Cable Vision. Read more.


Coupon aggregation website debuts

. A new shopping comparison website called RetailMeNot.ca has launched in Toronto. The free site aggregates coupons from various retail chains. Read more.


McDonald's begins Raptors promotion

. McDonald's Canada has begun a promotion in Ontario for its McNuggets menu item timed to coincide with the NBA playoffs. The promotion features a limited edition package. Read more.


Hershey conducts Buy One Hide One campaign

. Candy company Hershey Canada has begun a national promotion called "Buy One, Hide One" in association with Ronald McDonald House Charities Toronto. Read more.


FrontRunner Technologies, Campsite Project sign deal

. Campsite Project has signed an agreement with FrontRunner Technologies of Regina. FrontRunner operates an inventory of digital displays in storefront windows and retail locations. Read more.


New COO at Postmedia

. Postmedia Network Canada of Toronto has promoted Mary Anne Lavallee to the position of executive vice-president and chief operating officer. Read more.


Weber Shandwick adds three

. Weber Shandwick Canada of Toronto has appointed Melissa Legaspi to the position of vice-president of client experience. She was previously a senior director at Citizen Relations. Read more.