Aviva signs promotional deal with Freddie Andersen
November 13, 2018. Insurance company Aviva Canada has signed a promotional agreement with professional hockey player Freddie Andersen, the goalie of the Toronto Maple Leafs. Read more.
Moet Hennessy begins LCBO promotion
November 13, 2018. Alcohol producer Moet Hennessy Canada has begun an in-store promotion in collaboration with the Liquor Control Board of Ontario. Read more.
Metro Toronto Convention Centre begins campaign
November 13, 2018. The Metro Toronto Convention Centre has begun a new advertising campaign called "Multi" intended to highlight the reasons meeting and event planners should choose the venue. Read more.
New COO at William Thomas Digital
November 13, 2018. William Thomas Digital has appointed Emma Lyndon to the newly-created position of chief operating officer. She was most recently chief financial officer at Canopy Labs Software. Read more.
New chief marketing officer at Tourism Toronto
November 13, 2018. Tourism Toronto has appointed Jon Mamela to the position of executive vice-president and chief marketing officer. He has spent the last five years at Destination Canada. Read more.
Canadian Down Syndrome Society conducts campaign
November 12, 2018. The Canadian Down Syndrome Society has begun a new campaign called "Endangered Syndrome." The campaign compares people with Down syndrome to an endangered species. Read more.
Avon begins digital marketing initiative
November 12, 2018. Montreal-based cosmetics company Avon Canada has begun a new digital marketing initiative that focuses on online stores, social media activities and influencer relations. Read more.
Export Development Canada debuts new branding
November 12, 2018. Export Development Canada of Ottawa has undertaken a rebranding initiative intended to appeal to companies concerned about the risks associated with international trade. Read more.
Davies rejoins Hill&Knowlton
November 12, 2018. Hill&Knowlton Strategies of Toronto has appointed Chris Davies to the position of executive creative director. He was most recently executive creative director at Traffik. Read more.
Vibrant adds two
November 12, 2018. Vibrant has hired Simon Brunelle as director of customer service in Montreal and Nadia Novello as director of customer service in Toronto. Read more.
Palmer to depart DDB
November 9, 2018. Frank Palmer will depart the positions of chairman and chief executive officer of DDB Group Canada at the end of the year. Read more.
Lenovo begins VR contest for teachers
November 9, 2018. Computer manufacturer Lenovo has begun a promotion called the "Ontario Visionary Teachers Contest" in support of a recently-released product called the VR Classroom Kit. Read more.
Canadian Manufacturers & Exporters begins social media campaign
November 9, 2018. Ottawa-based industry association Canadian Manufacturers & Exporters has begun a social media campaign called "We Can Do It" intended to attract women to manufacturing jobs. Read more.
Forests Ontario conducts awareness campaign
November 9, 2018. A group of 40 forestry industry organizations has begun a new phase of an out-of-home campaign in Ontario called "It Takes A Forest." Read more.
Advocis launches financial literacy website
November 9, 2018. Toronto-based Advocis, a professional association representing Canadian financial advisors, has launched a new financial literacy website called Financial Advice for All. Read more.
Round launches in Toronto
November 8, 2018. A new advertising agency called Round has opened in Toronto. The firm is headed by creative director Paul Riss and managing director Mike Davidson. Read more.
Coolaid Studios debuts in Toronto
November 8, 2018. A new agency called Coolaid Studios has launched in Toronto. The firm specializes in digital marketing initiatives for real estate developers. Read more.
Warner Bros. conducts Fantastic Beasts campaign
November 8, 2018. Warner Bros. Pictures Canada has begun a promotional campaign with Bell Media in support of its upcoming film Fantastic Beasts: The Crimes of Grindelwald. Read more.
CloudRaker introduces new branding
November 8, 2018. Montreal-based CloudRaker has undertaken a rebranding initiative intended to present the agency as "a progressive player in the evolution of marketing." Read more.
Montreal Children's Hospital Foundation debuts new branding
November 8, 2018. The Montreal Children's Hospital Foundation has begun a rebranding initiative. Developed by Cossette, the new branding makes use of the tagline, "Heal. Love. Bond." Read more.