Dr. Oetker conducts Drive-a-Dream promotion
Mississauga-based food company Dr. Oetker is conducting a promotion called "Drive-a-Dream" in support of its Casa di Mama frozen pizza brand. Consumers who buy one of 450,000 specially-marked packages can enter a draw for one of 10 Toyota Highlander Sport vehicles, one of 15 Vespa LX 150 scooters or one of 100,000 pizzas. To enter, purchasers must submit an identification number from the package through the website Casadimama.com. The promotion, which will run until Jan. 18, 2009, was developed by Launch of Toronto.