Subway continues Test Zone campaign
Subway Canada has begun the third phase of its ongoing "Test Zone" campaign. The 30-second television commercial depicts a monkey running on a treadmill to generate power for a system of conveyor belts carrying various items of food. The ad asks viewers to identify the food item that is not "part of a healthy lifestyle." A 15-second version of the ad has also been released. The campaign was developed by Allard Johnson Communications of Montreal.