Award show roundup
The Radio Marketing Bureau Crystal Awards were distributed in Toronto last week. The Best in Show award went to Mr. Lube for the "Magic Wrench" ad, developed by Rethink. This ad also received a gold award in the Agency Single category. Gold in the Agency Campaign category went to Molson Canada for a three-ad campaign created by Taxi. Gold in the Station Campaign category went to Park N Fly for a three-ad campaign created by Rogers Radio. Gold in the Station Single category was won by Ball Hockey Ontario and Rogers Radio. The public service announcement gold award went to the Looking Glass Foundation and DDB Canada.