UNICEF Canada retains Venture Communications
Charitable organization UNICEF Canada has hired Toronto-based Venture Communications as its marketing agency of record. Venture won the account in a review involving 11 Toronto-area agencies. The assignment includes branding and communications strategy for the organization. "UNICEF is one of the most trusted and efficient non-profit organizations in the world," said Arlene Dickinson, CEO at Venture Communications. "By extending UNICEF's brand awareness, we will highlight the amazing feats it accomplishes every day with Canadians' donations."