Delta Hotels and Resorts hires Crispin Porter & Bogusky
Delta Hotels and Resorts has appointed Toronto-based Crispin Porter & Bogusky Canada (formerly Zig) its digital agency of record. The assignment encompassed strategy and creative, including website development, social media activities and digital advertising. "In CP&B, we found a great strategic partner with progressive ideas to help extend our core proposition across the digital space," said Ken Lambert, vice-president of sales and marketing at Delta. "We look forward to working together to take our customers' digital experience with our brand to the next level." Delta operates 45 hotels in Canada.