Toshiba of Canada has launched a new website called MyChannel at <http://mychannel.askwhatif.ca>. The site encourages users to create their own television channels by uploading videos and images that can be shared with others. After selecting the music, videos and images they want to include, the site incorporates the material into a single movie. Visitors to the site can also enter a draw for a 55" LED TV with and a Satellite A660 notebook computer. Users can also enter a contest to have their movies projected in major cities nationally. Weekly prizes include two Satellite A660 notebooks and three 40" TV sets. "During the holiday season people are looking for ways to stay connected and Toshiba's MyChannel gives them the chance to do that in a different, more innovative way," said Sherry Lyons, director of communications at Toshiba. The site was developed by Crispen Porter and Bogusky Canada.
Ottawa-based Chicken Farmers of Canada has redesigned its website at <http://www.chicken.ca>. The new site is intended to move away from its previous industry focus and to provide more information of interest to consumers. The site includes recipes, videos, nutritional information, a function for sharing content with other users, social media features and other enhancements. "CFC has responded to consumers with a robust and rich new website that will meet the needs they told us they wanted us to fulfill," said David Fuller, chair of the organization. "They wanted something that spoke to them, and we've delivered. Now they can engage in our conversations and share our recipes and information more easily than ever. We think our visitors will love it and we're telling everyone we know to come see all the new tools, videos and other things we have created."