Gorilla Nation Media has signed-on as the exclusive Canadian advertising sales representative of The Guardian news publications. UK-based The Guardian operates a group of approximately 20 websites, including Guardian.co.uk, TheObserver.co.uk and GuardianNews.com. According to the company, these sites attract approximately 1.5 million unique visitors in Canada. "We look forward to working with Gorilla Nation Canada, who has an impressive success rate in producing innovative marketing campaigns," said Liz Werrey-Easterbrook, international group head of Guardian News and Media. "We're confident that this partnership will allow us to build even greater advertising relationships in the Canadian market."