SourceKnowledge joins IAB Canada
Montreal-based online advertising company SourceKnowledge has joined the Interactive Advertising Bureau Canada. The company specializes in online video ads and other forms of rich media advertising. "IAB Canada's Online Revenue Report published in September stated that online video advertising grew by 96% to $73 million in 2011," said bureau president Chris Williams. "Video continues to grow exponentially, and having SourceKnowledge as a part of IAB Canada's thought-leadership can only benefit our industry as a whole."