Facebook Canada conducts anti-bullying campaign
Facebook Canada has begun an awareness campaign called "Be Bold: Stop Bullying" in association with Family Channel, PREVNet, Concerned Children's Advertisers, Kids Help Phone, MediaSmarts, Free The Children and StopCyberbullying.org. The campaign is timed to coincide with Bullying Awareness Week in Canada. It encourages teens, parents and educators to make a personal commitment to help stop bullying. The effort takes the form of an online pledge located at <http://www.facebook.com/beboldstopbullyingca>. Other elements of the campaign include a map of how many people have taken the pledge in each province, a collection of information about ways to prevent bullying, a widget that allows participants to embed the pledge on their own websites, and information on creating anti-bullying groups in schools. "Promoting safety, online and off, is a top priority for Facebook," said Jordan Banks, managing director of Facebook Canada. "Our goal with Be Bold: Stop Bullying is to raise awareness of the simple yet powerful actions that teens, parents and educators can take to prevent bullying. With over 18 million Canadians active on Facebook each month, we hope to inspire millions of bystanders to take action by speaking up when they see bullying occur and help grow a community committed to stopping bullying."