Toronto-based Global News has redesigned its website at GlobalNews.ca. According to the company, the site makes use of a new editorial strategy and a responsive design that is better adapted to mobile devices as well as desktop computers. The new site offers live streaming video and a new content management system that is intended to allow more rapid updates and more social media features. The site will focus on the delivery of breaking news and interaction with users. "This is not a re-launch, it's a from-the-ground-up reinvention of how we do digital news," said Ron Waksman, senior director of online and current affairs at Global News. "We've come up with some real innovations in real-time and original reporting, which is the future of news. Many people here have been working tirelessly to set a new standard that puts the needs of news consumers first. The new GlobalNews.ca is the ultimate in portability providing our audience with the best possible experience on any device at any time." Global Television is a division of Shaw Media.
Automotive collision repair chain Carstar, based in Hamilton, ON, has redesigned its website at Carstar.ca. The site is intended to allow users to search for the nearest of the chain's 160 locations and book appointments online. The site also includes a the framework for the construction of individual dealer sub-sites. The site was developed by Toronto-based Tag Idea Revolution. "Not only has the site been refreshed esthetically but updated from a user perspective for ease of navigation as well as involving the franchise partners to contribute to content generation," said agency president Matt Orlando.
Pelmorex Media has redesigned the websites of the weather information properties The Weather Network and MétéoMédia. The new design is intended to improve access to localized information. It also includes additional, more visual weather-related content and improved navigation. The changes are also intended to offer advertisers a less cluttered environment and sponsorships of specific weather events such as storms. "Our new and modern website puts the user first, creating a more pleasurable site experience that will boost user engagement," said Carrie Lysenko, director of web services at Pelmorex Media. "By effectively engaging our highly localized and brand-safe audience, the redesign of The Weather Network and MétéoMédia sites will help drive an improved user experience, while providing a variety of new and exciting benefits for advertisers and media buyers."