Metropolitan Hotels hires DDB Public Relations
Metropolitan Hotels has retained DDB Public Relations. The agency won the account in a competitive pitch process involving three shortlisted firms. DDB has begun working on a media relations program for the Metropolitan Hotel Vancouver. The company also operates the SoHo Metropolitan Hotel in Toronto. "We felt a strong connection to the team at DDB PR and their creative ideas captured the essence of our unique offering," said Tamara Stefek, corporate manager of public relations for Metropolitan Hotels. "Moreover, with their insightful, local knowledge of the Vancouver market, and expertise working with luxury, travel, tourism and hospitality brands, we felt DDB PR was the best agency to partner with."