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Yellow Pages Group introduces Facebook page creation service

Yellow Pages Group of Montreal has introduced a new social media service aimed at small businesses. The service will automatically generate and update Facebook business pages for clients using information already held by Yellow Pages Group, such as location, contact information, website address and images. The service will be offered at no additional cost to users of the company's Virtual Business Profile online advertising product.

"As we continue to develop products and services to help small businesses manage their marketing needs in a multichannel marketplace, social media management services address a key need for businesses, particularly smaller operations," said Nicolas Gaudreau, chief marketing officer at Yellow Pages Group. "Many businesses are either not on Facebook because they are pressed for time and resources or they may have a page which hasn't been updated in months. With 19 million Canadians currently using Facebook, it's crucial that businesses also tap into this network as a channel to connect with and reach potential customers. We can now help them do just that without any additional investment of time or money on their part."

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