Gusto TV to launch next week
Knight Enterprises of Ottawa will launch a new specialty television channel called Gusto TV on Dec. 11. The channel will specialize in food, cooking and culinary travel programming. It is aimed primarily at adults between the ages of 25 and 54, with a particular emphasis on women and food enthusiasts. The channel will launch with a free preview period on Bell TV, the first national distributor of Gusto. The channel has also launched a website at <http://www.gustotv.com>.
"We look forward to giving Canadians a fresh new choice in television, with food as the central character," said Chris Knight, president and CEO of Gusto TV. "With Bell's support in delivering Gusto to viewers, we have the opportunity to share rich and diverse international content, along with our own original shows that viewers already know and love, and exciting new ones planned for production in the coming year."