KFC Canada releases promotional online video
Chicken chain KFC Canada has released an online video as part of the promotional efforts for the launch of its new Big Boss sandwich. The video, created by Grip of Toronto, describes how the company found an aspiring filmmaker via social media and gave him $10,000 to make his own film. The video depicts his last day at work as a clerk at a Toronto video rental store. The 90-second video, called "Noah's Last Day," has been posted to the company's Facebook page and to YouTube.