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President's Choice Financial conducts travel promotion

Toronto-based President's Choice Financial has begun a contest to promote the launch of its new travel services for MasterCard users. Customers who use their cards to book a trip between Sept. 15 and Oct. 31 will be entered into a draw for a travel package worth up to $20,000. Five secondary prizes of $5,000 travel packages will also be awarded.

"Our customers are some of the most loyal out there, so we're always looking for new ways to recognize and reward that behaviour," said company president Barry Columb. "With PC travel services, customers will have a simple and better experience when booking their next holiday or travel adventure. Even better, they will earn double the regular PC points on all travel purchases."

President's Choice Financial is a subsidiary of Loblaw Companies.

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