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Yellow Pages hires Jungle Media

Yellow Pages Group of Montreal has retained Jungle Media of Toronto as its media agency of record. The agency will focus on the digital media and marketing services of Yellow Pages.

"We were looking for a media agency partner with digital and mobile expertise and a deep understanding of regional and neighbourhood markets," said François Ramsay, senior vice-president of corporate affairs at Yellow Pages. "Jungle Media impressed us in all of those categories."

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