Colour joins CHR Group
Halifax-based Colour has joined The CHR Group agency network, based in New York. The network consists of 20 communications agencies in North America. The move is part of ongoing efforts by the agency to expand its presence outside of Atlantic Canada. Colour will continue to operate with the same management staff in Halifax and Toronto under its existing brand. The firm will also open an office in New York. Colour CEO Chris Keevill will join The CHR Group board of directors. Keevill will also become a shareholder in the group, along with Rob Batherson, managing partner of Colour PR, Sarah Flynn, vice-president of Colour Creative, and Savior Joseph, vice-president of Colour Social and Digital.
"This is exciting for our clients and our team," said Keevill. "Colour's clients get access to expertise across the CHR agency network, while our team can pursue export growth opportunities with our new agency partners in New York, Los Angeles, Seattle and Cincinnati. This is a great way to bring work home to the talented Colour team."