MAC Cosmetics to sponsor Toronto Men's Fashion Week
MAC Cosmetics has signed a sponsorship agreement with Toronto Men's Fashion Week. MAC will be the official makeup sponsor of the organization's upcoming show of fall and winter collections, which will take place in Toronto from Feb. 22 to March 1. MAC is a division of Estée Lauder.
"Aside from being a fashion brand loved by all, MAC and TOM share many similar brand values," said Jeff Rustia, executive director of Toronto Men's Fashion Week. "Innovative, diverse, original and artfully irreverent. It is one of the few makeup brands in the world which has colour to match every skin tone, and also, has quickly become the preferred makeup for men."