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New marketing vice-president at TMX Group

Toronto-based stock exchange operator TMX Group has appointed Alison Simpson to the newly-created position of senior vice-president of marketing and branding. She will begin work on Feb 13. She will manage TMX's marketing strategy with an emphasis on raising awareness of the company via digital, mobile and social media activities. She will also manage corporate communications and media relations.

Simpson was most recently senior vice-president of marketing and customer experience at Holt Renfrew. Prior to that, she was executive vice-president of Bond Brand Loyalty, formerly Maritz Canada, and vice-president of marketing communications at Rogers.

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