PepsiCo resumes Doritos Ketchup Roses promotion
PepsiCo Foods Canada has resumed a Valentine's Day-themed promotion in support of its Doritos brand called "Doritos Ketchup Roses." For a limited time, consumers will be able to order a recreation of a dozen long-stem roses made from Doritos chips, to send as a gift to their romantic partner. The item is available at <http://www.doritosketchuproses.ca>. The site also includes a tutorial and instructional video for consumers wishing to construct their own bouquet. The promotion is running in Toronto, Vancouver and Montreal.
"Doritos Ketchup Roses are a memorable way to declare your love this Valentine's Day," said Shereen Yasseen, senior director of marketing for Frito-Lay core and global brands at PepsiCo Foods Canada. "These unique creations will ensure your bold declaration of love goes right this Valentine's Day, as it's a gift they will remember for all the right reasons."