Lowe's Canada to sponsor Tagliani
Home improvement chain Lowe's Canada has signed a sponsorship agreement with Tagliani Autosport and its NASCAR driver Alex Tagliani. As part of the agreement, between May and September Tagliani and his racecar will make appearances at a number of Lowe's, Rona and Réno-Dépôt stores. Lowe's will also collaborate with EpiPen, also a Tagliani sponsor, on a number of promotional events intended to raise awareness of food allergies.
"We are very excited to support Alex Tagliani, a driver who holds an exceptional track record in the racing world and who shares the same values as Lowe's Canada in terms of excellence and integrity," said Sylvain Prud'homme, president and CEO of Lowe's Canada. "We look forward to a very exciting NASCAR Pinty's Series season with Alex and his entire team."