Partners Film launches digital content division
Toronto-based production company Partners Film has launched a new division called Budgie Content that will specialize in producing digital content for advertising agencies. According to the company, the division will act as a facilitator between established content creators and agencies. The division will be headed by executive producer Sandy Kelly and sales executive Jill Godbold.
"We've assembled a group of filmmakers who are all great at what they do," said Partners Film president Gigi Realini. "We're just bringing them to agencies. The idea is to let the creators create while Budgie ensures its agency clients get exactly what they need within their digital content budgets."