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Fisheries and Oceans Canada begins whale awareness campaign

Fisheries and Oceans Canada has begun a new awareness campaign called "Let's Talk Whales." The Government of Canada initiative is intended to encourage online communications regarding its efforts to aid the recovery of three endangered whale species: the Southern Resident Killer Whale, the St. Lawrence Estuary Beluga and the North Atlantic Right Whale.

The effort, which is based at a website at <http://www.letstalkwhales.ca>, focuses on the part played by whales in the marine ecosystem and the health of marine mammal populations as an indicator of the health of Canadian coastal waters. The campaign also identifies actions that can be taken to assist in whale population recovery and encourages consumers to become involved. The effort will run until Sept. 19.

"Whales play an important role in our marine ecosystems, and have long inspired awe," said Dominic LeBlanc, Minister of Fisheries, Oceans and the Canadian Coast Guard. "I encourage all Canadians to participate in this very important online engagement. Tell us your views of the recovery actions proposed and the impacts they might have and how we can all collaborate to be a part of the solution. Together, we must take action in order to conserve and protect these majestic creatures."

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