Semex signs Royal Agricultural Winter Fair sponsorship
Agriculture company Semex of Guelph, ON has signed a sponsorship agreement with the Toronto-based Royal Agricultural Winter Fair. During the three-year agreement, Semex will be the presenting sponsor of the fair's cattle show venue, which will be known as the Semex Ring of Excellence. Semex will also expand its commercial presence at the fair and become the presenting sponsor of the International Business Centre.
"Semex has a long and proud history with The Royal, and we are thrilled to be able to expand our partnership on behalf of all Canadian breeders," said Paul Larmer, CEO of Semex. "Our global clients come to watch this amazing showcase of Canadian agricultural excellence each year. In 2017 we're excited about our expanded presence, and we once again look forward to welcoming hundreds of guests worldwide to experience The Royal in the newly named Semex Ring of Excellence."