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Uber launches Uber Movement in Toronto

Transportation company Uber Canada has launched a new service in Toronto called Uber Movement. The service offers users aggregated data about how consumers have used Uber vehicles to move around the city at different times of the day, week or year. According to the company, the anonymised trip data is intended to help urban planners make decisions about the city. Users will be able to examine how journey times in different parts of the city are affected by major events, road closures or infrastructure work.

"Gridlock in the GTA costs as much as $6 billion annually in lost productivity," said Rob Khazzam, general manager of Uber Canada. "By sharing our aggregated and anonymized trip data, Uber can help inform decisions about how to adapt existing infrastructure and invest in future solutions to make our cities more efficient. We're committed to deepen how we partner with cities and excited about how urban planners and transportation professionals can use this free resource."

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