Travelzoo hires Craft Public Relations
Online travel company Travelzoo has retained Craft Public Relations of Toronto as its PR agency of record. Craft won the account in a competitive review. The assignment also includes media and influencer relations. Travelzoo provides user with access to travel recommendations and discounts.
"Travelzoo has an incredible story to tell," said Candy Lee, head of marketing for Canada at Travelzoo. "We're not just another online booking engine. We inspire our members to embrace new experiences by sourcing exclusive, hand-picked travel offers around the world and in their own backyards. Not only did Craft demonstrate a deep and immediate understanding of our business, they also impressed us with their passion for thinking big, as well as their clear vision on how to tell our story to Canadians."