Taco Bell begins Steal a Taco promotion
Taco Bell Canada has begun a promotion called “Steal a Game, Steal a Taco” to coincide with the National Basketball Association championship series. This is the first time the promotion has been conducted in Canada. During the NBA Finals, if the visiting team wins a game against the home team, participating Taco Bell restaurants will distribute free Doritos Locos Tacos to consumers. This promotion has been conducted annually in the United States since 2016.