PizzaForno hires Praxis
Fast food chain PizzaForno has retained Praxis of Mississauga has its public relations agency of record. The company specializes in 24-hour automated pizza ovens that operate in a manner similar to vending machines. This is the first time the company has employed a PR agency. The assignment also include media relations and influencer activities.
“During our competitive pitch process, Praxis demonstrated creativity, energy and big-picture thinking, which is exactly what we were looking for in a strategic communications firm,” said PizzaForno president Les Tomlin. “As North America’s first automated pizza oven chain, it is critical to have partners at the table who are strategic, curious and not afraid to take risks. We are looking forward to working with Praxis on bringing the Pizzaruption across the country and beyond.”