Pizza Pizza begins Raptors GameBox promotion
Toronto-based fast food chain Pizza Pizza has begun a promotion in Ontario called the “Raptors GameBox.” The effort features a limited edition pizza box that can reconfigured into a miniature tabletop basketball game. According to company, the promotion is intended to recognize the 25th anniversary of the Toronto Raptors basketball team. Pizza Pizza has been the official pizza sponsor of the team since 1999.
“There's nothing that brings people together more than pizza and cheering on the Raptors, and now there's a new activity to go along with it,” said Paul Goddard, CEO of Pizza Pizza. “It's a simple, entertaining way for family and friends to play together as a group, combining a skill challenge with a bit of competitive spirit and a whole lot of fun.”