Elle.fr signs representation deal with Fuel Digital Media
Elle.fr, an online lifestyle publication aimed primarily at French-speaking women, has retained Fuel Digital Media of Montreal as the exclusive sales representative of its Canadian digital advertising inventory. In Canada, the site attracts approximately 300,000 unique visitors per month. Elle.fr offers advertising options including banners, video ads and content marketing. Elle.fr is a division of Groupe CMI France.
“Adding Elle.fr to our portfolio is perfectly aligned with our goal of representing strong brands which set themselves apart in their respective niche, and helping advertisers reach coveted French Canadian consumer segments,” said John Sclapari, president of Fuel Digital Media. “Not to mention that the addition of Elle.fr increases our reach in the women’s lifestyle vertical, which is highly sought-after by luxury brands.”