New creative director at Chimera Collective
Guillaume Brière has joined Montreal-based public relations agency Chimera Collective as a creative director. He will head the company’s new “Comeback Consulting” program, which will specialize in advising clients recovering from the COVID-19 pandemic. Brière was most recently a freelance creative director. Prior to that, he was a contributing creative director a Squish Candy and a creative director at Maison Birks. He was also design director of the luxury and lifestyle group at Bookmark Content and Communications, deputy art director at Elle Québec, art director at Spafax, art director at Houlala Communications and a graphic designer at Air Canada Vacations.