Harvey's conducts vaccination promotion
Fast food chain Harvey's Canada has begun an initiative called “The Best Shot,” intended to encourage Toronto residents to receive a COVID-19 vaccination. During the effort, the company will use a branded recreational vehicle to distribute $250,000 worth of free hamburgers to consumers who receive a vaccination at an Ontario Health clinic in the Greater Toronto Area. The initiative will run through July. Consumers elsewhere in the country, or those who have already received a vaccination, can claim a free hamburger via social media by submitting a photograph of themselves outside a vaccine centre or holding a vaccination record card. Harvey's is a division of Recipe Unlimited.
“Our health officials say the best shot we have at combating COVID-19 is ensuring as many Canadians are vaccinated as possible,” said David Colebrook, president of Harvey's Canada. “Giving out free Harvey's burgers is our way of saying thank you to those who are doing their part at keeping everyone safe.”