Lucid hires Glue
The Lucid Group of Companies, a Calgary-based real estate developer, has hired Glue Solutions, also based in Calgary. "Lucid has a number of initiatives underway," said agency president Fiona Friesen. "However, our biggest and most immediate task was to create a website, new logo, sales and marketing materials and displays for the sales centre for its 240 unit Sunrise Palms condominium project in St. Petersburg Florida." The materials focus on the low cost of real estate in Florida compared to that in Calgary.