Men's lifestyle website DailyXY.com has signed an online advertising sales representation agreement with Suite 66 of Toronto. According to the company, the site attracts approximately 150,000 unique visitors per month. "DailyXY is the only Canadian men's magazine that publishes local content every day," said Peter Coish, publisher of DailyXY.com. "Advertisers have began to discover the power of our publication and we are confident that Suite 66 will build on that momentum."
Kickette.com has signed an online advertising sales representation agreement with Uptrend Media of Toronto. Kickette.com is a soccer-themed online community aimed at women. "Kickette has a very passionate and loyal Canadian audience and is one of the few sites to offer women sport fans such distinct, high-quality content," said Uptrend CEO Jaimie Grossman. "Marketers have missed this audience in the past, and this is a prime opportunity to tap into a key demographic. Kickette is ready for a breakaway when the 2010 World Cup kicks off in June."