Corus Radio introduces CorusConnect
Corus Radio, in association with BlueNest Technologies of Toronto, has launched a new service for its advertisers called CorusConnect. The web-based service allows retail and agency customers to manage their accounts. Registered users can pay invoices online, listen to their advertisements and view their ad schedules. The service is currently available to advertisers on Toronto stations Q107, AM640 and 102.1 the Edge. The service will roll out to all Corus stations nationally next year. "With CorusConnect, we can now offer our advertisers an enhanced level of service and accountability that is unique to Canadian radio and a point of difference for Corus," said Hal Blackadar, executive vice-president and interim radio president at Corus Entertainment.