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Cavirtex hires Jesson & Company

Canadian Bitcoin exchange company Cavirtex has retained Jesson & Company Communications of Toronto as its public relations agency of record. The assignment includes PR for the company's online trading system, merchant services, pre-paid MasterCards and upcoming BitAccess automated teller machines. The agency will also work on marketing, contest initiatives and trade shows, as well as awareness of company CEO Joseph David.

"We're happy to be working with the progressive-thinking team at Jesson & Company to take Cavirtex to a new level of public awareness," said David. "As the thirst for Bitcoin knowledge grows, we want to lead the conversation in Canada as the forerunner in the nation's digital currency marketplace."

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