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Boyd, McGuinness join Cummins & Partners

Cummins & Partners Canada of Toronto has hired Cam Boyd and Troy McGuinness as partners and executive creative directors. They will begin work on Oct. 28. The pair were most recently vice-presidents and executive creative directors at Traffik. Prior to that, they were both vice-presidents and group creative directors at MacLaren McCann. Boyd has also been a senior writer at Taxi, Leo Burnett and Young & Rubicam. McGuinness was also an art director at Taxi, Taxi2, Publicis, Agencythreepointzero and Ogilvy.

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