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Covenant House conducts awareness campaign
Toronto-based Covenant House, a charitable organization that works to assist homeless youths, has begun an out-of-home advertising campaign intended to raise awareness of its work and its upcoming fundraising dinner and wine auction event. Conducted in association with Cieslok Media of Toronto, the campaign will run on digital signage in that city. The event will take place on June 15.
"At Cieslok Media we are well positioned to help create awareness for initiatives such as the Wine & Dine fundraiser, which supports an organization making a positive change for the lives of at-risk youth," said Jörg Cieslok, president and CEO of Cieslok Media. "As we strive towards a better community for all, we are proud to leverage our media assets, to not only create awareness, but actually drive ticket sells and ultimately raise funds for the Covenant House."