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Carter's OshKosh conducts national contest

Children's apparel chain Carter's OshKosh has begun a national contest promotion called "Carter's Coming Soon" to support the opening of 18 new retail locations in Canada. Consumers can enter at <> by nominating expectant parents. Each new store will host a baby shower for a winning family. Winners will also receive $250 gift cards and prizes for up to 10 guests. The contest is being supported with social media activities and through parenting website The effort also includes an influencer program involving Quebec bloggers and online personalities. This part of the promotion is being conducted by A&C.

"One of our most cherished experiences at Carter's is welcoming new parents into our family," said Kevin Meloche, vie-president of merchandise and marketing at Carter's OshKosh. "We could not be happier that we get to extend this moment to more new families across Canada and even surprise and delight some lucky parents."

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