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Gentile joins Cossette

Cossette of Toronto has appointed Rosie Gentile to the position of senior vice-president of one-to-one strategy. Gentile previously headed the Connections Strategy division at BBDO Canada. She was also senior vice-president of integrated data, strategy and insights at that agency. Gentile was also vice-president of client service at Bimm Direct & Digital, vice-president and brand director at MacLaren MRM,vice-president of client services at Henderson Bas, and a group account director at Cossette and FCB Direct.

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