Nieuport Aviation hires Pattison Outdoor
Nieuport Aviation, operator of the passenger terminal as Billy Bishop Toronto City Airport, has hired Pattison Outdoor Advertising to manage a multi-year advertising program at the airport. The agreement will go into effect on Sept. 1. Pattison will install a range of static and digital advertising displays in the terminal. The company won the assignment in a competitive process.
“We are very excited about this new partnership which adds The Billy Bishop Toronto City passenger terminal to our portfolio of airport concessions across the country,” said Brian Rodkin, vice-president and general manager of Pattison Outdoor. “It is a strategic investment in our offering to advertisers, providing them the unique opportunity to scale their share-of-voice across all 15 of Pattison’s airports.”