McDonald's Canada conducts McDelivery Night In promotion
McDonald's Canada has debuted a line of apparel and accessories to promote its annual McDelivery Night In charitable initiative. On Sept. 19, the company will encourage consumers nationally to order the delivery of McDonald’s food to their homes. The proceeds from these sales will be donated to Ronald McDonald House Charities Canada. The apparel line includes branded loungewear, socks and hooded sweatshirts. The products will be exclusively sold online and in-store by Drake General Store.
“The launch of this exclusive line not only gives Canadians an added reason to enjoy McDonald's at home, but it also gives them an opportunity to help support families who can't be at home, thanks to 100% of the proceeds from the merchandise sold going to RMHC Canada,” said Jeff Kroll, senior vice-president and restaurant support officer at McDonald's Canada. “Additionally, by partnering with Drake General Store, Canadians can secure a collector's item from this limited apparel and accessories launch to help compliment their McDelivery Night In.”