Moose Knuckles promotes retail expansion
Montreal-based outerwear company Moose Knuckles has begun a promotion in support of an expansion of its retail stores in Canada. The opening of the new stores will be promoted with a number of temporary retail installations that will operate through the fall. Moose Knuckles will open new stores in October in Vancouver and Calgary to accompany its existing presence in Toronto. Experiential retail installations will operate in October in Winnipeg and Edmonton. The promotion is being conducted in association with Jane Gill PR.
“While many companies have focused the lion’s share of their attention on the digital landscape, we have strayed from the pack, bolstering our efforts with a smart plan to provide what so many people need right now, space to connect with others,” said Noah Stern, co-CEO of Moose Knuckles. “Whether it’s our bricks-and-mortar or pop-up environments, creating physical spaces is a bold choice that aligns with our company's pioneering attitude.”