The Burger's Priest begins contest promotion
Toronto-based fast food chain The Burger’s Priest has begun a contest promotion called “The First Ten Burger.” The contest is intended to mark the 10th anniversary of the chain, which took place in June, but was delayed by the COVID-19 pandemic. The contest invites consumers to suggest recipients other than themselves for a prize of $10,000. The recipient can be a person, charity or small business. The nominator will receive free hamburgers for a year. Consumers can enter the contest via the brand’s social media pages between Dec. 1 and 10 by submitting a short text or video nomination.
To coincide with the contest, the chain has introduced a special burger that will only be available for 10 days at locations nationally. In addition, The Burger’s Priest has released a limited-edition series of “Have Faith” branded hats, T-shirts and hoodies that are for sale in-store and online. The proceeds will be donated to The Full Plate, a non-profit organization that supports hospitality workers in need.
“It is more blessed to give than receive,” said Alex Rechichi, president and CEO of parent company Crave It Restaurants. “We are taking that literally and asking Canadians to enter and win a chance to give $10,000 to whoever or whatever they think is most deserving during these difficult times. We’re also going to support our struggling colleagues in the restaurant industry with donations from sales of a special burger and limited-edition branded burger swag.”